Meet The Founder
a dream that took flight
Wings of Ambition
Born in the heart of Lucknow, Rini's early years took an unexpected turn when she moved to the bustling metropolis of Mumbai with her mother and two younger sisters. Though the vibrant energy of her new city captivated her, it was a childhood experience at the age of eleven that truly ignited a lifelong aspiration: to become a flight attendant. The sheer wonder of her first airplane ride sparked a dream that would shape her journey for years to come.
Driven by this clear vision, Rini pursued her studies in management, laying the groundwork for a career that would take her across continents. True to her determined nature, she didn't just dream of flying; she lived it. For nine incredible years, Rini soared through the skies, proudly serving passengers across three prominent airlines in India. Her dedication and passion eventually led her to the international stage, where she spent eight fulfilling years based in Bahrain, traversing the globe and embracing diverse cultures.
when stillness became her strength
Grounded to Grow
The unprecedented pause brought by the Covid-19 pandemic proved to be a pivotal moment for Rini. Ever the seeker of growth and new challenges, she immersed herself in the world of digital marketing. This newfound knowledge sparked a significant career transition, leading her to thrive in marketing roles for prominent companies in Bahrain for several years.
However, the entrepreneurial seed that had always been dormant within Rini began to sprout with renewed vigor as she entered her thirties. This decade brought with it a deep-seated desire to build something enduring, something that was truly her own. The idea of a clothing brand, a vision she had carried for years, resurfaced with an undeniable pull. Yet, the right opportunity and the necessary spark had remained elusive.
Return to Roots, Rise of Nawabi
A brand born from the heart
That all changed when Rini began to see a deeper purpose for herself. After years of flying across the globe, connecting with people and cultures, she felt a growing desire to build something of her own—something that blended her roots with her global perspective. The idea of creating a unique clothing brand began to take shape, one that would honor the elegance of Lucknow’s chikankari while speaking to the modern woman.
Inspired and energized, Rini took decisive action. Within just 96 days of making up her mind, she made the bold move back to India, determined to bring Nawabi to life. For Rini, Nawabi is far more than a clothing brand—it’s a deeply personal journey. It’s a celebration of heritage and handcrafted artistry, woven together with the grace and confidence she carried from her years in the skies.
“Nawabi is not just a clothing or chikankari brand for me, it’s more,” she hints with a knowing smile. “Keep waiting, you will be surprised.” A promise of something beautiful, timeless, and evolving—just like her story.